News

Nonpareil Expands Potato Partnership with Big G

Nonpareil has expanded its partnership with General Mills to include packaging and distribution of fresh potatoes under the Betty Crocker label.

The expanded agreement follows a license created in November 2010, allowing Nonpareil to distribute Betty Crocker Fresh Potatoes.

"We are proud to be extending our relationship with General Mills, further expanding a partnership between one of the world’s best and most recognizable brands with the world’s highest quality potatoes," said Scott Phillips, Nonpareil VP and manager of sales. "The extension of this partnership is very good news for our company and valued customers and will provide additional opportunities for our growing and packing partners." ...  Read More

Introducing Spuddies Potato Bites for Foodservice!

Brought to you by Nonpareil and Teton Valley Ranch, Spuddies is a revolutionary new alternative to traditional potato side dishes like tots, fries and hash browns. New Spuddies Potato Bites are perfect for breakfast, lunch or dinner. With NO FAT, LOW CALORIES, and VERY LOW SODIUM, Spuddies are a healthier option than par-fried potatoes. Spuddies also offer a significant yield advantage over par-fried and water blanched potato products. SIMPLE, HEALTHY, and EASY-TO-PREPARE, new Spuddies Potato Bites are the only product of their kind and come to you, the potato experts, from Nonpareil. Available in our Russet Variety or made from Red Potatoes, Spuddies is sure to add to any dish and your customers will love them.

Betty Crocker® & Nonpareil: Let's Make Potatoes

Coming soon to your grocery aisle — Betty Crocker® Potatoes packaged and distributed by your friends at Nonpareil. The same great potatoes you've come to expect from Nonpareil Potatoes will now be offered by Betty Crocker®, something we're very excited about. Betty Crocker® has an established, well-respected, and well-deserved reputation, which will allow us to offer our products to more people across the nation. So when you see the sack of potatoes to your (left), you can feel comfortable knowing they're grown in Idaho by the company you've come to expect good things from — Nonpareil.

Nonpareil brand Homestyle Hash Browns

Fresh Find: Nonpareil Homestyle Hash Browns

While picking through the fresh potato bin at Foodland, an adjacent display caught my eye. Nonpareil-brand Homestyle Hash Browns in a milk-carton size box. I reached for one and shook it. The dehydrated potatoes rattled like a castanet. The contents of the 4.5-ounce box make a pound of potatoes, said the label, no work involved. Sounded like a deal to me. Sold, for $1.50... read more

Official Potatoes of Nascar

Nonpareil is the only fresh potato packer officially licensed by NASCAR. Needless to say, our Nascar Russet, Yukon Gold, and Red Potatoes are going FAST. Especially in the Southeast, the heartland of NASCAR enthusiasts.

PACKER NEWSPAPER AD

Nonpareil's Packer Newspaper ad introduces an even wider range of fresh products, including White, Red, and Yukon Gold Potatoes, plus Yellow, White, and Red Spanish Onions. Contact your Nonpareil Sales Representative for full details.